a take on Desi Marketing

This is my space to share my fundas on marketing. This is also a platform for me to rant about any marketing campaigns that I think are awe-some or sad-some

Friday, 8 January 2016

3 questions you must answer before making a corporate announcement

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Whether you have launched a new product, conducted an event, won a prestigious award or signed up a heavyweight client, you would want the...

Thursday, 15 October 2015

Branding in today's age

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Thousands and thousands of brands today are looking to create their mark and become another 'Apple'. The basics of building a bran...

Thursday, 27 November 2014

from marketing to sales...The bandwidth of generating revenue

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The absolute basic requirement for sustenance of any business is revenue generation. Revenue is simply the inflow of money against t...

Thursday, 26 September 2013

Kaun Banega ......................

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You said it right. This is about 'Kaun Banega Crorepati' aka KBC. About the show Adapted from 'Who wants to be a millionai...

Wednesday, 11 September 2013

Ads in-line with On-line trade

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About the ad This is about the Flipkart ad that is currently featuring on television. Once again there are kids dressed (and made to beh...

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